Overall Winner: 6sense·80/ 100
6
6senseWinner
VS

6sense vs ABEJA

In-depth comparison — valuation, funding, investors, founders & more

Winner
6
6sense

🇺🇸 United States · Amanda Kahlow

Series EEnterprise AIEst. 2013

Valuation

$5.2B

Total Funding

$426M

80
Awaira Score80/100

1500 employees

Full 6sense Profile →
A
ABEJA

🇯🇵 Japan · Shoichiro Aoyama

Series CEnterprise AIEst. 2012

Valuation

N/A

Total Funding

$50M

55
Awaira Score55/100

100-500 employees

Full ABEJA Profile →
🔬

Analyst Summary

Generated from real data · No AI hallucinations

Both 6sense and ABEJA compete directly in the Enterprise AI space, making this a head-to-head matchup within the same market segment. 6sense is an enterprise artificial intelligence platform that uses predictive analytics and machine learning to identify and engage high-value sales opportunities. ABEJA develops AI platform products for retail operations and manufacturing quality control, applying computer vision to analyse in-store customer behaviour and product performance in retail environments, and deploying visual inspection AI for defect detection in manufacturing production lines.

6sense carries a known valuation of $5.2B, while ABEJA's valuation has not been publicly disclosed. On the funding side, 6sense has raised $426M in total — $376M more than ABEJA's $50M.

ABEJA has 1 year more market experience, having been founded in 2012 compared to 6sense's 2013 founding. In terms of growth stage, 6sense is at Series E while ABEJA is at Series C — a meaningful difference for investors evaluating risk and upside.

6sense operates out of 🇺🇸 United States while ABEJA is based in 🇯🇵 Japan, giving each a distinct home-market advantage. On Awaira's 0–100 composite score, 6sense leads with a score of 80, reflecting stronger overall fundamentals across valuation, funding, and growth signals.

Metrics Comparison

Metric6senseABEJA
💰Valuation
$5.2B
N/A
📈Total Funding
$426MWINS
$50M
📅Founded
2013WINS
2012
🚀Stage
Series E
Series C
👥Employees
1500
100-500
🌍Country
United States
Japan
🏷️Category
Enterprise AI
Enterprise AI
Awaira Score
80WINS
55

Key Differences

📈

Funding gap: 6sense has raised $376M more ($426M vs $50M)

📅

Market experience: ABEJA has 1 year more (founded 2012 vs 2013)

🚀

Growth stage: 6sense is at Series E vs ABEJA at Series C

👥

Team size: 6sense has 1500 employees vs ABEJA's 100-500

🌍

Market base: 🇺🇸 6sense (United States) vs 🇯🇵 ABEJA (Japan)

⚔️

Direct competitors: Both operate in the Enterprise AI market segment

Awaira Score: 6sense scores 80/100 vs ABEJA's 55/100

Which Should You Choose?

Use these signals to make the right call

6

Choose 6sense if…

Top Pick
  • Higher Awaira Score — 80/100 vs 55/100
  • More established by valuation ($5.2B)
  • Stronger investor backing — raised $426M
  • United States-based for regional compliance or proximity
  • 6sense is an enterprise artificial intelligence platform that uses predictive analytics and machine learning to identify and engage high-value sales opportunities
A

Choose ABEJA if…

  • More market experience — founded in 2012
  • Japan-based for regional compliance or proximity
  • ABEJA develops AI platform products for retail operations and manufacturing quality control, applying computer vision to analyse in-store customer behaviour and product performance in retail environments, and deploying visual inspection AI for defect detection in manufacturing production lines

Funding History

6sense raised $426M across 5 rounds. ABEJA raised $50M across 0 rounds.

6sense

Series E

Jan 2021

$120M

Series D

Jan 2020

$100M

Series C

Jan 2018

$50M

Series B

Jan 2016

$20M

Series A

Jan 2014

$10M

ABEJA

No public funding data available.

Investor Comparison

No shared investors detected between these two companies.

Unique to 6sense

Salesforce Ventures

Users Also Compare

FAQ — 6sense vs ABEJA

Is 6sense bigger than ABEJA?
6sense has a disclosed valuation of $5.2B, while ABEJA's valuation is not publicly available, making a direct size comparison difficult. 6sense employs 1500 people.
Which company raised more funding — 6sense or ABEJA?
6sense has raised more in total funding at $426M, compared to ABEJA's $50M — a gap of $376M. Combined, the two companies have completed 5 known funding rounds.
Which company has a higher Awaira Score?
6sense holds the higher Awaira Score at 80/100, compared to ABEJA's 55/100. The Awaira Score is a composite metric factoring in valuation, funding, stage, team size, and market presence — a 25-point gap that reflects meaningful differences in scale or traction.
Who founded 6sense vs ABEJA?
6sense was founded by Amanda Kahlow in 2013. ABEJA was founded by Shoichiro Aoyama in 2012. Visit each company's profile on Awaira for a full founder biography.
What does 6sense do vs ABEJA?
6sense: 6sense is an enterprise artificial intelligence platform that uses predictive analytics and machine learning to identify and engage high-value sales opportunities. Founded in 2013, the company develops software that analyzes buyer behavior data, intent signals, and firmographic information to help B2B sales and marketing teams prioritize prospects and optimize revenue generation. The platform integrates with existing CRM systems and sales infrastructure to deliver insights about anonymous web visitors and purchasing intent before companies enter formal buying processes. 6sense operates in the competitive revenue intelligence and account-based marketing space, alongside competitors like Demandbase and ZoomInfo. The company utilizes first-party data collection, third-party data partnerships, and proprietary machine learning models to power its core functionality. Its customer base spans mid-market to enterprise organizations across technology, financial services, and other B2B sectors. With a valuation of $5.2 billion and $426 million in total funding as of its Series E stage, 6sense has achieved significant growth since inception. The company positions itself at the intersection of sales acceleration, marketing automation, and artificial intelligence, addressing the challenge of identifying qualified prospects in complex B2B buying cycles where multiple stakeholders influence purchasing decisions. 6sense combines anonymous web visitor tracking with AI-driven intent detection to help enterprise sales teams identify buying signals before traditional sales engagement. ABEJA: ABEJA develops AI platform products for retail operations and manufacturing quality control, applying computer vision to analyse in-store customer behaviour and product performance in retail environments, and deploying visual inspection AI for defect detection in manufacturing production lines. The Tokyo company has built an enterprise software business serving Japanese retailers and manufacturers seeking to apply AI to operational problems without building internal AI engineering teams.\n\nThe company raised approximately $50 million in venture funding from investors including SBI Investment, SMBC Venture Capital, and KDDI Open Innovation Fund. ABEJA serves major Japanese retailers, convenience store chains, and manufacturing companies with AI analytics that derive insights from existing camera infrastructure in stores and factories. The company ABEJA Platform cloud product allows enterprise clients to build, deploy, and manage computer vision AI applications with managed infrastructure that reduces the AI operations burden.\n\nABEJA competes in the Japanese enterprise AI market alongside Retail AI (a Seven-Eleven Japan subsidiary) and international computer vision vendors. Japan large retail and manufacturing sectors, combined with limited English-language AI vendor support and preference for domestic supplier relationships in enterprise procurement, create a favourable environment for domestic AI platform companies with established enterprise relationships. The company participation in Japan government digital transformation initiatives has provided additional channels for deploying AI in public sector and infrastructure applications.
Which company was founded first?
ABEJA was founded first in 2012, giving it 1 year of additional market experience. 6sense was founded later in 2013. In AI, even a year or two of head start can translate into significantly more training data, customer relationships, and institutional knowledge.
Which company has more employees?
6sense has approximately 1500 employees, while ABEJA has approximately 100-500. A larger team often signals higher revenue or venture backing, but in AI, smaller teams are increasingly capable of building at scale.
Are 6sense and ABEJA competitors?
Yes, 6sense and ABEJA are direct competitors — both operate in the Enterprise AI space and likely target overlapping customer segments. This comparison is especially relevant for buyers evaluating both platforms.