Overall Winner: yellow.ai·73/ 100
VS
Y
yellow.aiWinner

DevRev vs yellow.ai

In-depth comparison — valuation, funding, investors, founders & more

D
DevRev

🇮🇳 India · Dhruv Jain

Series AEnterprise AIEst. 2020

Valuation

N/A

Total Funding

$100M

63
Awaira Score63/100

200-500 employees

Full DevRev Profile →
Winner
Y
yellow.ai

🇮🇳 India · Raghu Ravinutala

Series CEnterprise AIEst. 2016

Valuation

$1B

Total Funding

$102M

73
Awaira Score73/100

800 employees

Full yellow.ai Profile →
🔬

Analyst Summary

Generated from real data · No AI hallucinations

Both DevRev and yellow.ai compete directly in the Enterprise AI space, making this a head-to-head matchup within the same market segment. DevRev is an AI-powered platform that connects product development and customer success workflows, enabling companies to link customer issues, feature requests, and support tickets directly to engineering work items, creating a continuous feedback loop between what customers experience and what developers build. yellow.

yellow.ai carries a known valuation of $1B, while DevRev's valuation has not been publicly disclosed. On the funding side, yellow.ai has raised $102M in total — $2M more than DevRev's $100M.

yellow.ai has 4 years more market experience, having been founded in 2016 compared to DevRev's 2020 founding. In terms of growth stage, DevRev is at Series A while yellow.ai is at Series C — a meaningful difference for investors evaluating risk and upside.

Both companies are headquartered in 🇮🇳 India, competing for the same regional talent and customer base. On Awaira's 0–100 composite score, yellow.ai leads with a score of 73, reflecting stronger overall fundamentals across valuation, funding, and growth signals.

Metrics Comparison

MetricDevRevyellow.ai
💰Valuation
N/A
$1B
📈Total Funding
$100M
$102MWINS
📅Founded
2020WINS
2016
🚀Stage
Series A
Series C
👥Employees
200-500
800
🌍Country
India
India
🏷️Category
Enterprise AI
Enterprise AI
Awaira Score
63
73WINS

Key Differences

📈

Funding gap: yellow.ai has raised $2M more ($102M vs $100M)

📅

Market experience: yellow.ai has 4 years more (founded 2016 vs 2020)

🚀

Growth stage: DevRev is at Series A vs yellow.ai at Series C

👥

Team size: DevRev has 200-500 employees vs yellow.ai's 800

⚔️

Direct competitors: Both operate in the Enterprise AI market segment

Awaira Score: yellow.ai scores 73/100 vs DevRev's 63/100

Which Should You Choose?

Use these signals to make the right call

D

Choose DevRev if…

  • DevRev is an AI-powered platform that connects product development and customer success workflows, enabling companies to link customer issues, feature requests, and support tickets directly to engineering work items, creating a continuous feedback loop between what customers experience and what developers build
Y

Choose yellow.ai if…

Top Pick
  • Higher Awaira Score — 73/100 vs 63/100
  • More established by valuation ($1B)
  • Stronger investor backing — raised $102M
  • More market experience — founded in 2016
  • yellow

Funding History

DevRev raised $100M across 0 rounds. yellow.ai raised $102M across 4 rounds.

DevRev

No public funding data available.

yellow.ai

Series C

Jan 2021

Lead: Sequoia Capital

$60M

Series B

Jan 2019

Lead: Accel Partners

$15M

Series A

Jan 2018

Lead: Accel Partners

$6M

Seed

Jan 2016

Investor Comparison

No shared investors detected between these two companies.

Unique to yellow.ai

Sequoia CapitalAccel PartnersYVentures

Users Also Compare

FAQ — DevRev vs yellow.ai

Is DevRev bigger than yellow.ai?
yellow.ai has a disclosed valuation of $1B, while DevRev's valuation is not publicly available, making a direct size comparison difficult. yellow.ai employs 800 people.
Which company raised more funding — DevRev or yellow.ai?
yellow.ai has raised more in total funding at $102M, compared to DevRev's $100M — a gap of $2M. Combined, the two companies have completed 4 known funding rounds.
Which company has a higher Awaira Score?
yellow.ai holds the higher Awaira Score at 73/100, compared to DevRev's 63/100. The Awaira Score is a composite metric factoring in valuation, funding, stage, team size, and market presence — a 10-point gap that reflects meaningful differences in scale or traction.
Who founded DevRev vs yellow.ai?
DevRev was founded by Dhruv Jain in 2020. yellow.ai was founded by Raghu Ravinutala in 2016. Visit each company's profile on Awaira for a full founder biography.
What does DevRev do vs yellow.ai?
DevRev: DevRev is an AI-powered platform that connects product development and customer success workflows, enabling companies to link customer issues, feature requests, and support tickets directly to engineering work items, creating a continuous feedback loop between what customers experience and what developers build. The platform combines CRM, issue tracking, and AI-powered customer insight synthesis into a unified product-led growth tool.\n\nThe company raised approximately $100M from investors including Khosla Ventures and Mayfield Fund, with a founding team that includes veterans from Nutanix with a track record of building enterprise infrastructure companies. DevRev has attracted customers among SaaS companies seeking tighter alignment between go-to-market and product development organizations.\n\nThe traditional separation of CRM and engineering tools creates significant information loss as customer feedback fails to systematically inform product prioritization. DevRev's integrated approach addresses this alignment problem with AI that surfaces customer-validated priorities for engineering teams, targeting a workflow integration gap that has been underserved by both CRM vendors and project management tools. yellow.ai: yellow.ai is an India-based enterprise AI platform founded in 2016 that specializes in conversational AI and automation solutions for businesses. The company develops a cloud-based platform enabling organizations to build, deploy, and manage AI-powered chatbots and virtual assistants across multiple channels including voice, chat, and messaging applications. Its core technology focuses on natural language processing and machine learning to handle customer service, sales, and operational automation workflows. The platform serves enterprise clients across industries including banking, retail, telecommunications, and hospitality. yellow.ai's solution addresses customer engagement, lead qualification, complaint resolution, and internal process automation. The company operates in the competitive conversational AI market alongside players like Intercom, Drift, and others, differentiating through its multilingual capabilities and focus on emerging markets. As of its last funding round, yellow.ai achieved unicorn status with a $1.0 billion valuation and has raised $102 million across multiple funding rounds through Series C stage. The company has expanded its customer base and product capabilities, including sentiment analysis, intent recognition, and omnichannel deployment. Its growth trajectory reflects increasing enterprise demand for AI-driven customer experience automation and operational efficiency solutions in Asia-Pacific markets. yellow.ai combines conversational AI with omnichannel deployment specifically optimized for enterprises in emerging markets, particularly Asia.
Which company was founded first?
yellow.ai was founded first in 2016, giving it 4 years of additional market experience. DevRev was founded later in 2020. In AI, even a year or two of head start can translate into significantly more training data, customer relationships, and institutional knowledge.
Which company has more employees?
DevRev has approximately 200-500 employees, while yellow.ai has approximately 800. A larger team often signals higher revenue or venture backing, but in AI, smaller teams are increasingly capable of building at scale.
Are DevRev and yellow.ai competitors?
Yes, DevRev and yellow.ai are direct competitors — both operate in the Enterprise AI space and likely target overlapping customer segments. This comparison is especially relevant for buyers evaluating both platforms.