Harold Goddijn

TomTom is a Dutch location technology company that develops AI-powered mapping, navigation, and real-time traffic data products for automotive OEMs, fleet operators, and enterprise location services customers. The Amsterdam-listed company has evolved from consumer GPS devices into a B2B data and software business, supplying digital map data, live traffic intelligence, and navigation APIs to vehicle manufacturers for in-car systems and to enterprise developers building location-aware applications.\n\nPublicly traded on Euronext Amsterdam, TomTom divested its telematics business to focus on its digital map and automotive software divisions, partnering with Microsoft to build a next-generation AI map platform announced in 2023. The company supplies map data that underlies location services from a significant share of global automotive brands and maintains a map coverage network spanning over 185 countries. TomTom HD Maps and its RoadDNA localisation technology are positioned as foundational infrastructure for autonomous vehicle development.\n\nTomTom competes in the mapping data market against HERE Technologies, Google Maps Platform, and Mapbox, with differentiation in the automotive OEM segment where its decades of vehicle integration experience give it established supply chain relationships. The company is navigating a transition period in which traditional navigation revenue is declining as smartphones displace in-car navigation units, while automotive OEM software platforms and AI mapping represent the primary growth vectors. Its Microsoft collaboration for AI-enhanced mapping tools reflects a strategic bet on integrating large language model capabilities into location intelligence products.