Galatek vs Celonis

Celonis has a disclosed valuation of $13B, while Galatek's valuation is not publicly available, making a direct size comparison difficult. Celonis employs 1000+ people.

Celonis has raised more in total funding at $2B, compared to Galatek's $1M — a gap of $2B. Combined, the two companies have completed 4 known funding rounds.

Celonis leads with an Awaira Score of 90/100, while Galatek sits at 30/100. That 60-point gap reflects real differences in funding, scale, and traction — it's not a vanity metric.

Galatek was founded by Wei Huang in 2019. Celonis was founded by Alexander Rinke in 2011. Visit each company's profile on Awaira for a full founder biography.

Galatek: Galatek develops AI customer engagement and personalisation tools for enterprise clients in retail, financial services, and telecommunications, applying machine learning to customer behavioural data to generate personalised content, product recommendations, and communication timing optimisation across digital customer touchpoints. The Singapore company targets enterprises in Southeast Asia seeking to improve customer retention and revenue per user through AI-driven personalisation at scale.\n\nThe company is early stage with seed-level funding from Singapore and regional venture investors. Galatek builds on the availability of rich digital behavioural data from Southeast Asian consumer platforms to train personalisation models that improve engagement metrics across email, app push notification, and in-product recommendation surfaces.\n\nGalatek operates in the customer engagement AI market alongside Braze, Klaviyo, and regional personalisation platforms. Southeast Asia digital consumer market, characterised by high mobile penetration, young demographics, and rapidly growing e-commerce adoption, creates favourable conditions for AI personalisation tools that can increase conversion and retention in competitive consumer-facing industries. The company early stage reflects the broader opportunity in bringing enterprise AI personalisation capabilities to Southeast Asian businesses that have not yet adopted the ML-driven engagement optimisation tools that have become standard at large Western technology companies. Celonis: Celonis builds a process mining and execution management platform that uses machine learning to extract, visualise, and optimise business processes from event log data in enterprise systems including SAP, Oracle, Salesforce, and ServiceNow. The Munich company platform connects to enterprise software transaction records, reconstructs actual business process flows from data, identifies inefficiencies and compliance deviations, and provides AI-powered recommendations for process improvement.\n\nThe company raised approximately $1.4 billion including a $1 billion Series D round in 2021 from investors including Arena Holdings, Durable Capital, and T. Rowe Price, valuing it at $13 billion and making it one of Germany most valuable private technology companies. Celonis counts over 1,000 enterprise clients including Siemens, Uber, 3M, and Vodafone, with large deployments across order-to-cash, procure-to-pay, and accounts payable processes generating measurable working capital improvements and operational cost reductions.\n\nCelonis created the process mining software category and competes against SAP Signavio, IBM Process Mining, and Minit in a market it largely invented. The company has expanded from analytical process mining tools into execution management, embedding AI recommendations directly into enterprise workflows rather than producing reports for human review. This execution layer differentiates Celonis from pure analytics vendors and creates a stickier product that becomes embedded in operational processes rather than consumed as a standalone analysis tool.

Celonis got there first, launching in 2011 — that's 8 years of extra runway. Galatek didn't arrive until 2019. In AI, that kind of head start means more training data, deeper customer relationships, and a bigger talent moat.

Galatek has about 1-50 employees; Celonis has about 1000+. A bigger team usually means more revenue or heavier VC backing, but in AI, small teams can build at massive scale.

Yes — they're direct rivals. Both Galatek and Celonis compete in Enterprise AI, targeting many of the same buyers. If you're evaluating one, you should be looking at the other.