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Canva vs Gong

Side-by-side on valuation, funding, investors, founders & more

Comparison updated: April 2026

Canva is valued at $42B — more than 3x Gong's $4.5B.

Head-to-Head Verdict

Canva leads on 5 of 5 metrics

Canva

5 wins

+Valuation
+Funding
+Awaira Score
+Team Size
+Experience

Gong

0 wins

-Valuation
-Funding
-Awaira Score
-Team Size
-Experience

Key Numbers

Valuation
$42B
$4.5B
Total Funding
$589M
$584M
Awaira Score
95/100
84/100
Employees
7500
1500
Founded
2013
2015
Stage
Private
Series E
CanvaGong
Winner
Canva logo
Canva

🇦🇺 Australia · Melanie Perkins

PrivateEnterprise AIEst. 2013

Valuation

$42B

Total Funding

$589M

Awaira Score95/100

7500 employees

Full Canva Profile →
Gong logo
Gong

🇮🇱 Israel · Amit Bendov

Series EEnterprise AIEst. 2015

Valuation

$4.5B

Total Funding

$584M

Awaira Score84/100

1500 employees

Full Gong Profile →
Market Context

As Enterprise AI players, Canva and Gong target overlapping customers despite operating from different countries. The stage gap — Canva at Private vs Gong at Series E — shapes how each company allocates capital and talent.

🔬

Analyst Summary

Built from real data · Updated April 2026

Companies

Canva and Gong both operate in Enterprise AI, though their strategies diverge significantly. Canva is an Australian graphic design platform founded in 2013 that enables users to create visual content without design experience. Gong is an Israeli enterprise AI platform founded in 2015 that specializes in revenue intelligence for B2B sales and customer success teams.

Funding & Valuation

A 9.3x valuation gap separates these companies — Canva at $42B and Gong at $4.5B. Funding totals are closer: Canva at $589M compared to Gong's $584M.

Growth Stage

The founding gap is narrow: Canva in 2013 versus Gong in 2015. Growth stages differ: Canva (Private) versus Gong (Series E), a distinction that matters for both deal structure and competitive positioning. Headcount tells a story too: Canva has 7500 employees and Gong has 1500.

Geography & Outlook

Based in 🇦🇺 Australia and 🇮🇱 Israel respectively, Canva and Gong tap into different talent markets and regulatory environments. Canva holds a moderate edge on Awaira's composite score (95 vs. 84), driven by stronger fundamentals in funding and growth metrics. Canva, led by Melanie Perkins, and Gong, led by Amit Bendov, each bring distinct leadership visions to the AI sector.

Funding Velocity

Canva

Total Rounds7
Avg. Round Size$78.8M
Funding Span8.9 yrs

Gong

Total Rounds6
Avg. Round Size$107M
Funding Span7.1 yrs

Funding History

Canva has completed 7 funding rounds, while Gong has gone through 6. Canva's most recent round was a Series F of $200M, compared to Gong's Series E ($200M). Canva is at Private while Gong is at Series E — different points in their growth trajectory.

Team & Scale

Canva is significantly larger with about 7500 employees, compared to Gong's 1500. That's a 5x difference in headcount. They're close in age — Canva started in 2013 and Gong in 2015. Geographically, they're in different markets — Canva operates out of Australia and Gong from Israel.

Metrics Comparison

MetricCanvaGong
💰Valuation
$42BWINS
$4.5B
📈Total Funding
$589MWINS
$584M
📅Founded
2013
2015WINS
🚀Stage
Private
Series E
👥Employees
7500
1500
🌍Country
Australia
Israel
🏷️Category
Enterprise AI
Enterprise AI
Awaira Score
95WINS
84

Key Differences

💰

Valuation gap: Canva is valued 9.3x higher ($42B vs $4.5B)

📈

Funding gap: Canva has raised $5M more ($589M vs $584M)

📅

Market experience: Canva has 2 years more (founded 2013 vs 2015)

🚀

Growth stage: Canva is at Private vs Gong at Series E

👥

Team size: Canva has 7500 employees vs Gong's 1500

🌍

Market base: 🇦🇺 Canva (Australia) vs 🇮🇱 Gong (Israel)

⚔️

Direct competitors: Both operate in the Enterprise AI market segment

Awaira Score: Canva scores 95/100 vs Gong's 84/100

Which Should You Choose?

Use these signals to make the right call

Canva logo

Choose Canva if…

Top Pick
  • Higher Awaira Score — 95/100 vs 84/100
  • More established by valuation ($42B)
  • Stronger investor backing — raised $589M
  • More market experience — founded in 2013
  • Australia-based for regional compliance or proximity
  • Canva is an Australian graphic design platform founded in 2013 that enables users to create visual content without design experience
Gong logo

Choose Gong if…

  • Israel-based for regional compliance or proximity
  • Gong is an Israeli enterprise AI platform founded in 2015 that specializes in revenue intelligence for B2B sales and customer success teams

Funding History

Canva raised $589M across 7 rounds. Gong raised $584M across 6 rounds.

Canva

Series F

Dec 2021

Lead: Fidelity Management & Research Company

$200M

Series E

Apr 2021

Lead: T. Rowe Price

$200M

Series D

Jan 2019

Lead: Dragoneer Growth Investors

$70M

Series C

Jan 2017

Lead: Benchmark

$60M

Series B

Jan 2015

Lead: Sequoia Capital

$15M

Series A

Jan 2014

Lead: Bessemer Venture Partners

$3.6M

Seed

Jan 2013

$3M

Gong

Series E

Feb 2022

$200M

Series D

Sep 2021

Lead: Stripes

$200M

Series C

Dec 2019

$65M

Series B

Jan 2019

$50M

Series A

Jan 2017

Lead: Sequoia Capital

$20M

Seed

Jan 2015

Investor Comparison

Shared Investors1
Sequoia Capital

Unique to Canva

Fidelity Management & Research CompanyBlackbird VenturesT. Rowe PriceAccelDragoneer Growth InvestorsBenchmark

Unique to Gong

Franklin TempletonStripesBattery Ventures

Users Also Compare

FAQ — Canva vs Gong

Is Canva bigger than Gong?
By valuation, Canva is the larger company at $42B versus $4.5B — a 9.3x difference. Size can also be measured by team: Canva employs 7500 people while Gong has 1500 employees.
Which company raised more funding — Canva or Gong?
Canva has raised more in total funding at $589M, compared to Gong's $584M — a gap of $5M. Combined, the two companies have completed 13 known funding rounds.
Which company has a higher Awaira Score?
Canva leads with an Awaira Score of 95/100, while Gong sits at 84/100. That 11-point gap reflects real differences in funding, scale, and traction — it's not a vanity metric.
Who founded Canva vs Gong?
Canva was founded by Melanie Perkins in 2013. Gong was founded by Amit Bendov in 2015. Visit each company's profile on Awaira for a full founder biography.
What does Canva do vs Gong?
Canva: Canva is an Australian graphic design platform founded in 2013 that enables users to create visual content without design experience. The company operates a web and mobile-based design tool offering templates, stock images, fonts, and design elements for creating presentations, social media graphics, documents, and marketing materials. Canva's core technology applies artificial intelligence and machine learning to power design suggestions, background removal, magic write features, and content generation capabilities. The platform serves individual creators, small businesses, and enterprises through freemium and subscription models. As of recent valuations, Canva reached $42 billion in valuation with $589 million in total funding, making it one of Australia's most valuable private technology companies. The company positions itself in the enterprise AI category, integrating AI-powered features to streamline design workflows and democratize professional-quality content creation. Canva competes against Adobe's Creative Cloud suite, Figma for collaborative design, and various specialized design tools. The platform has expanded internationally with millions of users globally and serves multiple industries including education, marketing, and business operations. Canva's growth trajectory reflects strong market demand for accessible design tools, driven by increasing content creation needs across digital channels and remote work adoption. Canva combines accessible design democratization with AI-powered features to address the enterprise content creation market at scale. Gong: Gong is an Israeli enterprise AI platform founded in 2015 that specializes in revenue intelligence for B2B sales and customer success teams. The company has raised $584M across multiple funding rounds and maintains a valuation of $4.5B as of its Series E stage. Gong's core platform uses artificial intelligence and machine learning to analyze customer interactions, including sales calls, emails, and meetings, extracting actionable insights to improve sales performance and deal outcomes. The technology transcribes and analyzes conversation data to identify patterns, coaching opportunities, and best practices. The platform serves enterprise customers across various industries, helping sales teams forecast pipeline accuracy, reduce deal slippage, and improve win rates. Gong competes in the revenue intelligence and conversation intelligence market alongside companies like Chorus and Salesloft. The platform integrates with common CRM systems and sales tools. The company has demonstrated significant growth trajectory, expanding its customer base and product capabilities since inception. Gong's approach focuses on making conversation data accessible and actionable for sales organizations. The platform has become a standard tool for enterprise sales operations, particularly among mid-market and enterprise software companies seeking data-driven sales optimization and revenue predictability. Gong converts unstructured conversation data into structured business intelligence for sales teams, enabling data-driven coaching and pipeline management at enterprise scale.
Which company was founded first?
Canva got there first, launching in 2013 — that's 2 years of extra runway. Gong didn't arrive until 2015. In AI, that kind of head start means more training data, deeper customer relationships, and a bigger talent moat.
Which company has more employees?
Canva has about 7500 employees; Gong has about 1500. A bigger team usually means more revenue or heavier VC backing, but in AI, small teams can build at massive scale.
Are Canva and Gong competitors?
Yes — they're direct rivals. Both Canva and Gong compete in Enterprise AI, targeting many of the same buyers. If you're evaluating one, you should be looking at the other.

Bottom Line

Canva edges ahead with an Awaira Score of 95, but Gong (84) isn't far behind. The gap is narrow enough that it could shift with the next funding round.

Who Should You Watch?

Canva has the edge right now — higher Awaira Score and more capital to work with. That said, Gong could close the gap with the right round or product launch. Follow both profiles on Awaira to track funding rounds, team changes, and score updates.

Deep Dive