D-ID vs Notion

Notion has a disclosed valuation of $11B, while D-ID's valuation is not publicly available, making a direct size comparison difficult. Notion employs 2500 people.

Notion has raised more in total funding at $418M, compared to D-ID's $48M — a gap of $370M. Combined, the two companies have completed 7 known funding rounds.

Notion leads with an Awaira Score of 91/100, while D-ID sits at 58/100. That 33-point gap reflects real differences in funding, scale, and traction — it's not a vanity metric.

D-ID was founded by Gil Perry in 2017. Notion was founded by Ivan Zhao in 2013. Visit each company's profile on Awaira for a full founder biography.

D-ID: D-ID is an Israeli AI company founded in 2017 that specializes in generative AI technology for creating and animating digital humans. The company's core offering enables businesses to transform text, images, and audio into talking avatar videos through its proprietary deep learning algorithms. D-ID's platform uses deepfake technology for legitimate enterprise applications, allowing organizations to generate personalized video content at scale without requiring human actors or production crews. The company's primary products include its Creative Reality Studio, a web-based platform for creating talking head videos, and API solutions for developers integrating avatar generation into applications. Use cases span customer service automation, training and development, marketing personalization, and accessibility applications. D-ID has secured $48 million in total funding and operates at the Series B stage, with valuation not disclosed. In the competitive landscape of generative AI, D-ID differentiates itself through its focus on video generation and digital human creation, competing alongside broader generative AI platforms and specialized video synthesis companies. The company has demonstrated commercial traction with enterprise customer adoption across multiple industries. D-ID's growth trajectory reflects broader momentum in generative AI adoption, positioning it within the expanding market for AI-driven content creation and automation technologies. D-ID applies deepfake technology to create legitimate enterprise solutions for automated video content generation, distinguishing it within the generative AI market. Notion: Notion is a workspace productivity platform founded in 2013 that combines database management, document editing, and project management capabilities. The company has evolved from a note-taking application into an all-in-one workspace that integrates AI features for content generation, summarization, and automation. Notion's core product allows users to create customizable databases, wikis, and workflow systems without requiring extensive coding knowledge. The platform serves individual users, small teams, and enterprises seeking centralized workspace solutions. Notion's AI capabilities assist with writing, editing, and task automation, positioning it within the enterprise AI category. The company competes with tools like Microsoft Teams, Asana, Monday.com, and Confluence, differentiating through flexible database architecture and extensive customization options. Notion has achieved a valuation of $11.0 billion as a private company with $418 million in total funding. The company generates revenue through subscription tiers and enterprise licensing. Notable adoption spans startups, creative agencies, and Fortune 500 companies managing documentation and project workflows. Notion's growth trajectory reflects increasing demand for integrated workspace solutions combining collaboration, AI, and data management capabilities. Notion's differentiation lies in its block-based architecture that allows users to build customized workspaces combining databases, documents, and AI assistance without technical expertise. Notion operates in the Enterprise AI sector and is headquartered in United States. Founded in 2013 by Ivan Zhao, Notion has raised $418M in total funding, achieving a valuation of $11B as of its latest round. The company's funding journey includes a Seed of $2M in 2013, a Series A of $10M in 2017, a Series B of $50M in 2020, a Series C of $275M in 2021. The most recent round was led by Coatue Management. With approximately 2500 employees, Notion has established itself as a Private-stage player in the Enterprise AI market. The company holds an Awaira Score of 91/100, reflecting its strong position across valuation, funding trajectory, team scale, and market influence. Notion competes in a rapidly evolving segment alongside other Enterprise AI companies. Based in United States, Notion is part of a growing international AI ecosystem attracting talent and investment. The Enterprise AI space has attracted significant investment in recent years, with companies racing to capture enterprise and consumer demand for AI-powered solutions.

Notion got there first, launching in 2013 — that's 4 years of extra runway. D-ID didn't arrive until 2017. In AI, that kind of head start means more training data, deeper customer relationships, and a bigger talent moat.

D-ID has about 150 employees; Notion has about 2500. A bigger team usually means more revenue or heavier VC backing, but in AI, small teams can build at massive scale.

Yes — they're direct rivals. Both D-ID and Notion compete in Enterprise AI, targeting many of the same buyers. If you're evaluating one, you should be looking at the other.