Hivery vs Notion

Notion has a disclosed valuation of $11B, while Hivery's valuation is not publicly available, making a direct size comparison difficult. Notion employs 2500 people.

Notion has raised more in total funding at $418M, compared to Hivery's $35M — a gap of $383M. Combined, the two companies have completed 8 known funding rounds.

Notion leads with an Awaira Score of 91/100, while Hivery sits at 55/100. That 36-point gap reflects real differences in funding, scale, and traction — it's not a vanity metric.

Hivery was founded by Jason Hosking in 2015. Notion was founded by Ivan Zhao in 2013. Visit each company's profile on Awaira for a full founder biography.

Hivery: Hivery builds AI retail category management and space optimisation software that uses machine learning to recommend which products to stock, in what quantities, and in which planogram positions to maximise sales and profitability at the individual store level across retail networks. The Sydney company applies AI to the assortment and space planning decisions that category managers make for each product category in each store, accounting for local demand patterns that differ from national average demand assumptions.\n\nThe company raised approximately $35 million in venture funding from investors including Main Sequence Ventures, Coca-Cola Europacific Partners, and Blackbird Ventures. Hivery counts major retail networks and beverage companies including Coca-Cola as clients, deploying AI-generated planogram recommendations that are translated into store-level implementation instructions for category management teams.\n\nHivery competes in the retail AI optimisation market against Blue Yonder, RELEX Solutions, and Nielsen, which provide category management and space planning tools. Its AI-first approach to store-level demand modelling, which generates individualised recommendations for each store rather than applying national average demand patterns, is the primary technical differentiator in category management software where traditional approaches aggregate demand to cluster or national levels that miss local demand variation. The Coca-Cola strategic investment reflects beverage manufacturer interest in optimising cooler and shelf space decisions at the point of sale where product visibility directly drives beverage category sales. Notion: Notion is a workspace productivity platform founded in 2013 that combines database management, document editing, and project management capabilities. The company has evolved from a note-taking application into an all-in-one workspace that integrates AI features for content generation, summarization, and automation. Notion's core product allows users to create customizable databases, wikis, and workflow systems without requiring extensive coding knowledge. The platform serves individual users, small teams, and enterprises seeking centralized workspace solutions. Notion's AI capabilities assist with writing, editing, and task automation, positioning it within the enterprise AI category. The company competes with tools like Microsoft Teams, Asana, Monday.com, and Confluence, differentiating through flexible database architecture and extensive customization options. Notion has achieved a valuation of $11.0 billion as a private company with $418 million in total funding. The company generates revenue through subscription tiers and enterprise licensing. Notable adoption spans startups, creative agencies, and Fortune 500 companies managing documentation and project workflows. Notion's growth trajectory reflects increasing demand for integrated workspace solutions combining collaboration, AI, and data management capabilities. Notion's differentiation lies in its block-based architecture that allows users to build customized workspaces combining databases, documents, and AI assistance without technical expertise. Notion operates in the Enterprise AI sector and is headquartered in United States. Founded in 2013 by Ivan Zhao, Notion has raised $418M in total funding, achieving a valuation of $11B as of its latest round. The company's funding journey includes a Seed of $2M in 2013, a Series A of $10M in 2017, a Series B of $50M in 2020, a Series C of $275M in 2021. The most recent round was led by Coatue Management. With approximately 2500 employees, Notion has established itself as a Private-stage player in the Enterprise AI market. The company holds an Awaira Score of 91/100, reflecting its strong position across valuation, funding trajectory, team scale, and market influence. Notion competes in a rapidly evolving segment alongside other Enterprise AI companies. Based in United States, Notion is part of a growing international AI ecosystem attracting talent and investment. The Enterprise AI space has attracted significant investment in recent years, with companies racing to capture enterprise and consumer demand for AI-powered solutions.

Notion got there first, launching in 2013 — that's 2 years of extra runway. Hivery didn't arrive until 2015. In AI, that kind of head start means more training data, deeper customer relationships, and a bigger talent moat.

Hivery has about 100-500 employees; Notion has about 2500. A bigger team usually means more revenue or heavier VC backing, but in AI, small teams can build at massive scale.

Yes — they're direct rivals. Both Hivery and Notion compete in Enterprise AI, targeting many of the same buyers. If you're evaluating one, you should be looking at the other.